Sustainability Steering Group

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The Framework is an initiative of the Red Meat Advisory Council (RMAC). RMAC appoints an independent, grassroots group, representative of the beef value chain, to progress the Framework on behalf of industry. This is called the Sustainability Steering Group (SSG).

RMAC appointed the first SSG in 2016 to develop the Framework. The second SSG continued consultation, the collection of data, refinement of indicators (including the establishment of the first Expert Working Group) and industry priorities, and publication of the first report.

The third and current SSG was appointed in December 2018.

Led by SSG Chair, Tess Herbert, the new SSG are responsible for progressing the Framework, including addressing data gaps; refining some sustainability indicators; delivering the 2019 Annual Update; communications related to the Framework and continuing to provide advice to RMAC on sustainability matters.

In the past year, work has continued to refine indicators and gather data to improve how the Framework reports on the sustainability of the Australian beef industry. The Framework team has continued to widely consult industry and external stakeholders. The team has also worked to promote the Framework to industry, customers, investors, government and regulators, and other stakeholders.

You can view the summary reports from past SSG meetings under the document library to the right.

Click here to view the SSG Terms of Reference


Tess Herbert is Chair of the SSG. Tess and her husband Andrew own and operate two feedlots in NSW with a combined 12,500-head capacity, as well as a mixed farming operation. Tess also sits on the Central Tablelands Local Land Services board and is a former President of the Australian Lot Feeders' Association.




Carl Duncan is Group Manager Resource Efficiency at Teys Australia, where his key responsibilities include providing strategic advice on energy, water and GHG emissions; seeking opportunities to improve resource efficiency, and leadership and capacity building around resource management. An electrical engineer by trade, Carl's core objective is to support Australian business become more profitable while improving environmental performance.




Mark Davie lives and works on a family cattle breeding property, Greenlake Station, north of Yeppoon, Queensland. They crossbreed Brahman cows and sell weaners for backgrounding into both northern live export and southern feedlot markets. Mark also runs Keppel Brand, a food manufacturing business in Yeppoon that sells value added meat products to the food service market nationally.




Melinee Leather and husband Robert own and operate Barfield Station in the Banana region of Queensland. Barfield is a certified organic, PCAS, EU and Grazing BMP property. The family also runs a sustainable breeding operation at Four Mile. Melinee was previously Chair of the Cattle Council of Australia Animal Health, Welfare & Biosecurity Committee.




Dr Michael Maxwell has over 20 years' experience as a consultant and lawyer, with focus on regulatory issues, international risk management, corporate culture, governance and product liability issues. Michael's legal skills are complemented by a scientific research background in pharmacology and toxicology. Michael has a particular focus on the live export industry.




Kim McDougall is General Manager for Livestock at Harvest Road Beef, so is responsible for all livestock procurement for WA’s largest export beef processor, as well as management of the beef operations on the Forrest family's Minderoo Station properties in the Pilbara region.





Stephen Moore is General Manager Corporate and Commercial at North Australian Pastoral Company (NAPCO), where he has direct accountability for people and culture, human resources, workplace health and safety, corporate affairs and communication. Stephen joined the NAPCO team after hanging up his boots on a lauded rugby career, playing Super Rugby for the Brumbies and Queensland Reds and winning 129 caps for Australian internationally, including as captain.




Trevor Moore is Group Systems and Compliance Manager at the Northern co-operative Meat Company (NCMC), the largest co-operative meat company in Australia, with over 800 members and nearly 1,000 employees at both the beef and pork abattoirs in northern NSW. Trevor is responsible for the environmental sustainability of both abattoirs and the business' farm.




Jenny O'Sullivan and her husband Paul run a cattle and sheep farm in Victoria's South Gippsland region. They sell cattle to Coles, grass finishers or Gippsland Natural. Gippsland Natural is a producer-owned operation that Jenny helped establish and chaired for seven years. Jenny also operates Gippsland Food Adventures and is Chair of the South East Victoria and Tasmania Regional Committee of the Southern Australia Meat Research Council (SAMRC).




________________________________________________________________________________________


Former SSG members

Bryce Camm: Former Chair of the SSG, CEO of the Camm Agricultural Group, Chair of the Australian Lot Feeders' Association, Rabobank Emerging Leader Award recipient in 2014.






Jim Cudmore: Led the initial review of how the Australian beef industry should promote its sustainability credentials which was the precursor to this group being formed. A well-respected industry contributor with experience in extensive and intensive livestock production. Jim sat on the first SSG who developed the framework.




Tony Hegarty: New South Wales cattle producer with a focus on natural resource management and almost 30 years’ involvement in the Landcare movement. Tony sat on the first SSG who developed the framework and is also President of Cattle Council of Australia.





Susan McDonald: Hailing from a Cloncurry-based beef producing family, Susan is Managing Director of Super Butcher, a retail group of six stores and online butchers; she is a registered CPA, and most recently was Chief of Staff to the Minister for Natural Resources and Mines in the Queensland Government.




Prue Bondfield: Former Chair of the SSG, Queensland cattle producer and seedstock operator with a background in law and project management.






Tom Stockwell: Northern Territory cattle producer and previous Department of Primary Industries manager from Katherine with more than 20 years experience with research and extension in northern cattle operations.

Pip Job: Cattle producer with more than 20 years' experience, former CEO of the Little River Landcare Group in Central Western NSW, works with the NSW Department of Primary Industries creating tools and resources to support farming families and businesses.

Richard Rains: More than 40 years experience in promoting and selling Australian beef to the world, with a strong understanding of the Australian beef value chain and what our major customers are requiring.

Mark Inglis: Mark's background in animal husbandry and animal production on a broad range of properties, including cattle properties in Western Australia’s Kimberley, has given him a detailed understanding of emerging customer requirements around production practices.

Tom Maguire: Tom has been involved in the Australian meat industry since 1997, with a deep understanding of the Australian beef value chain and what international customers are requesting the Australian industry to demonstrate in sustainability.

Dr Peter Barnard: More than 30 years experience providing market information to the Australian beef industry and assisting the industry during Free Trade Agreement negotiations.

Green Brown: Northern Queensland cattle producer with extensive experience in natural resource management and understanding value chain demands.

The Framework is an initiative of the Red Meat Advisory Council (RMAC). RMAC appoints an independent, grassroots group, representative of the beef value chain, to progress the Framework on behalf of industry. This is called the Sustainability Steering Group (SSG).

RMAC appointed the first SSG in 2016 to develop the Framework. The second SSG continued consultation, the collection of data, refinement of indicators (including the establishment of the first Expert Working Group) and industry priorities, and publication of the first report.

The third and current SSG was appointed in December 2018.

Led by SSG Chair, Tess Herbert, the new SSG are responsible for progressing the Framework, including addressing data gaps; refining some sustainability indicators; delivering the 2019 Annual Update; communications related to the Framework and continuing to provide advice to RMAC on sustainability matters.

In the past year, work has continued to refine indicators and gather data to improve how the Framework reports on the sustainability of the Australian beef industry. The Framework team has continued to widely consult industry and external stakeholders. The team has also worked to promote the Framework to industry, customers, investors, government and regulators, and other stakeholders.

You can view the summary reports from past SSG meetings under the document library to the right.

Click here to view the SSG Terms of Reference


Tess Herbert is Chair of the SSG. Tess and her husband Andrew own and operate two feedlots in NSW with a combined 12,500-head capacity, as well as a mixed farming operation. Tess also sits on the Central Tablelands Local Land Services board and is a former President of the Australian Lot Feeders' Association.




Carl Duncan is Group Manager Resource Efficiency at Teys Australia, where his key responsibilities include providing strategic advice on energy, water and GHG emissions; seeking opportunities to improve resource efficiency, and leadership and capacity building around resource management. An electrical engineer by trade, Carl's core objective is to support Australian business become more profitable while improving environmental performance.




Mark Davie lives and works on a family cattle breeding property, Greenlake Station, north of Yeppoon, Queensland. They crossbreed Brahman cows and sell weaners for backgrounding into both northern live export and southern feedlot markets. Mark also runs Keppel Brand, a food manufacturing business in Yeppoon that sells value added meat products to the food service market nationally.




Melinee Leather and husband Robert own and operate Barfield Station in the Banana region of Queensland. Barfield is a certified organic, PCAS, EU and Grazing BMP property. The family also runs a sustainable breeding operation at Four Mile. Melinee was previously Chair of the Cattle Council of Australia Animal Health, Welfare & Biosecurity Committee.




Dr Michael Maxwell has over 20 years' experience as a consultant and lawyer, with focus on regulatory issues, international risk management, corporate culture, governance and product liability issues. Michael's legal skills are complemented by a scientific research background in pharmacology and toxicology. Michael has a particular focus on the live export industry.




Kim McDougall is General Manager for Livestock at Harvest Road Beef, so is responsible for all livestock procurement for WA’s largest export beef processor, as well as management of the beef operations on the Forrest family's Minderoo Station properties in the Pilbara region.





Stephen Moore is General Manager Corporate and Commercial at North Australian Pastoral Company (NAPCO), where he has direct accountability for people and culture, human resources, workplace health and safety, corporate affairs and communication. Stephen joined the NAPCO team after hanging up his boots on a lauded rugby career, playing Super Rugby for the Brumbies and Queensland Reds and winning 129 caps for Australian internationally, including as captain.




Trevor Moore is Group Systems and Compliance Manager at the Northern co-operative Meat Company (NCMC), the largest co-operative meat company in Australia, with over 800 members and nearly 1,000 employees at both the beef and pork abattoirs in northern NSW. Trevor is responsible for the environmental sustainability of both abattoirs and the business' farm.




Jenny O'Sullivan and her husband Paul run a cattle and sheep farm in Victoria's South Gippsland region. They sell cattle to Coles, grass finishers or Gippsland Natural. Gippsland Natural is a producer-owned operation that Jenny helped establish and chaired for seven years. Jenny also operates Gippsland Food Adventures and is Chair of the South East Victoria and Tasmania Regional Committee of the Southern Australia Meat Research Council (SAMRC).




________________________________________________________________________________________


Former SSG members

Bryce Camm: Former Chair of the SSG, CEO of the Camm Agricultural Group, Chair of the Australian Lot Feeders' Association, Rabobank Emerging Leader Award recipient in 2014.






Jim Cudmore: Led the initial review of how the Australian beef industry should promote its sustainability credentials which was the precursor to this group being formed. A well-respected industry contributor with experience in extensive and intensive livestock production. Jim sat on the first SSG who developed the framework.




Tony Hegarty: New South Wales cattle producer with a focus on natural resource management and almost 30 years’ involvement in the Landcare movement. Tony sat on the first SSG who developed the framework and is also President of Cattle Council of Australia.





Susan McDonald: Hailing from a Cloncurry-based beef producing family, Susan is Managing Director of Super Butcher, a retail group of six stores and online butchers; she is a registered CPA, and most recently was Chief of Staff to the Minister for Natural Resources and Mines in the Queensland Government.




Prue Bondfield: Former Chair of the SSG, Queensland cattle producer and seedstock operator with a background in law and project management.






Tom Stockwell: Northern Territory cattle producer and previous Department of Primary Industries manager from Katherine with more than 20 years experience with research and extension in northern cattle operations.

Pip Job: Cattle producer with more than 20 years' experience, former CEO of the Little River Landcare Group in Central Western NSW, works with the NSW Department of Primary Industries creating tools and resources to support farming families and businesses.

Richard Rains: More than 40 years experience in promoting and selling Australian beef to the world, with a strong understanding of the Australian beef value chain and what our major customers are requiring.

Mark Inglis: Mark's background in animal husbandry and animal production on a broad range of properties, including cattle properties in Western Australia’s Kimberley, has given him a detailed understanding of emerging customer requirements around production practices.

Tom Maguire: Tom has been involved in the Australian meat industry since 1997, with a deep understanding of the Australian beef value chain and what international customers are requesting the Australian industry to demonstrate in sustainability.

Dr Peter Barnard: More than 30 years experience providing market information to the Australian beef industry and assisting the industry during Free Trade Agreement negotiations.

Green Brown: Northern Queensland cattle producer with extensive experience in natural resource management and understanding value chain demands.